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Client Successes

solutions & service that make a difference!

IAAPA logo

International Association of Amusement Parks and Attractions

“We are only a year removed from a giant grease board floor plan and wax pencil. The transition was seamless and the results were substantial. Our transfer to a2z has changed the way we do everything. a2z has led this charge. If not for a2z, we wouldn’t have gone to iPads or be looking at salesforce.com.”

IAAPA Case Study Case Study

  • Boost space sales on site 60%
  • Increase number of contracts on site 44%
  • 3 reps selling space with 3 iPads
National Trade Productions 

logo National Trade Productions
“We are handling more volume with the same staff that we had before. Our cash flow has improved, our forecasting and tracking is better, and our exhibitors and clients are happier.”

National Trade Productions Case Study Case Study

  • Sales volume/rep 15%
  • Gross profit 10-15%
  • Time to close sales by 3 days
NAB logo National Association of Broadcasters
"We want to improve and grow our show. From our standpoint, this is an investment in the tools we need to do that.”

NAB Case Study Case Study

  • Improved communication 
  • Integrated financial management
  • Saved time 
InfoComm logo InfoComm International
"a2z worked diligently with our team to deliver a complex solution and helped us exceed our business targets such as revenue and NSF sold. The value proposition that a2z offers to us and to our exhibitors and attendees is tremendous."

InfoComm Case Study Case Study

  • 88% NSF Retention
  • 10% increase in revenue retention year over year
  • 95% reduction in time for booth sales
Semiconductor Equipment and Materials International logo Semiconductor Equipment and Materials International
"Working with a2z professional services has been a very rewarding and productive experience. Their professionalism has accelerated our joint design, development, testing and deployment cycle time. The a2z model has become a standard of excellence for us in IT.”

Semiconductor Equipment and Materials International Case Study Case Study

  • Decreased cycle time
  • Improved customer experience
  • Reduced IT labor costs
Auto Aftermarket Products Expo logo Auto Aftermarket Products Expo
"This state-of-the-art matchmaking program creates the customer relationship before the show, leads to appointments at the event, and ultimately will generate sales at AAPEX. It’s an integrated system of connecting buyers and sellers that will start working the minute you sign up."

Auto Aftermarket Products Expo Press Release Press Release 

  • Established relationships pre-show
  • Improved productivity
  • Enhanced efficiencies
National Defense Industrial Association logo National Defense Industrial Association
"a2z has significantly improved our ability to process booth sales while also relieving a considerable amount of NDIA’s administrative burden. In the first week, we had $2 million in booth sales for I/ITSEC — a time frame where normally we would have sold only about half a million."

National Defense Industrial Association Case Study Case Study

  • More efficient use of staff time
  • Boosted sponsorship revenue
  • Improved ease of auditing data
American Association of Critical Care Nurses logo American Association of Critical Care Nurses
"We like the a2zFloorPlan web-based system because it is online, real-time."

American Association of Critical Care Nurses Case Study Case Study

  • Expedited booth sales
  • Real-time floor plan information accessible from anywhere
  • Exhibitor satisfaction
American College of 

Cardiology logo American College of Cardiology
American College of Cardiology's Annual Scientific Session is one of the top 200 shows in the U.S., with over 400 exhibitors and 232,500 net sq. feet. a2z provides the full online trade show module. The floor plan has been integrated with ACC's iMIS database; allowing information from iMIS's database to be updated in a2z's system.
  • Expedited booth sales
  • Enhanced exhibitor satisfaction
  • Reduced maintenance investments
American Optometric Association logo American Optometric Association
"Our cash flow has probably accelarated by more than 60 days. Before a2z, we had the same rules but the checks could take up to three months to get here."

American Optometric Association Case Study Case Study

  • Upturn in cashflow
  • Simplified sales process, reducing administrative effort
  • Increased onsite sales
Meeting Professionals International logo Meeting Professionals International
"a2z’s technical team that works on-site brings a project manager and software to the table, but they also bring incredible knowledge of the industry and business."

Meeting Professionals International Case Study Case Study

  • Cross-functional communications
  • Member experience
  • Faster sales process
World Market Center logo World Market Center
“We consolidated disparate systems in a2z, where the database is kept in synch using web services.”

World Market Center Case Study Case Study

  • Real-time floor plans
  • Accurate financial reports
  • Immediate cost savings
  • Return on investment
Hanley Wood Expositions logo Hanley Wood Expositions
“The a2zShow exhibitions management system is the heart of our business. Everything runs through it. It enables us to take better care of our data, which is one of our key assets — that and our customers’ good will.”

Hanley Wood Expositions Case Study Case Study

  • Increased exhibit sales
  • Reduced marketing costs
  • Streamlined processes
J. Spargo & Associates logo J. Spargo & Associates
“An improved process gives us the potential to increase booth sales for our clients, while providing a better experience for the exhibitor.”

J. Spargo & Associates Press Release Press Release J. Spargo & Associates Case Study Case Study

  • More robust reporting
  • Faster sales
  • Improved attendee marketing
National Retail Federation logo National Retail Federation
“a2z has significantly improved many of the areas of event management that we had been challenged by in previous years.”

National Retail Federation Case Study Case Study

  • Better cash flow
  • Cleaner records through multiple record consolidation across events/roles
  • Faster booth selections
New Hope Natural Media logo New Hope Natural Media
A Penton Division
"What used to take us 6-8 weeks to assign booths in priority order, we now complete in 3-4 days with the a2z solution."

New Hope Natural Media Case Study Case Study

  • Better insight into booth inventory with real-time data
  • Enhanced sales performance
  • Simplification of processes
Professional Beauty Association logo Professional Beauty Association
"We switched to a2z because we needed more flexibility than what our current expo software could provide."

Professional Beauty Association Case Study Case Study

  • Automated process
  • Enabled on site booth sales
  • Improved reporting
Hugger Event Management logo Hugger Event Management
"The a2z solution was critical to the whole marketing mix to develop the vision in order to get exhibitors to participate and to convince attendees to get in the car and come and see us. a2z gave our tradeshow a stamp of credibility."

Hugger Event Management Case Study Case Study

  • Cross-functional communications
  • Member experience
  • Faster sales process
Large Professional Association "It was time-consuming, and there was room for errors,” said the Advertising, Exhibits and Sales Manager. “We wanted to give the exhibitors ownership of their information and free our time to focus on selling space."

Large Professional Association Case Study Case Study 

  • Streamlined the exhibit management
  • Provided exhibitors with self-service
  • Improved customer service and sales